Privacy Statement
This website (hereinafter the “Website”) is provided by Bayer Pharma Aktiengesellschaft (hereinafter “us” or “we”). For further information regarding the provider of the Website, please refer to our imprint.
Information on other selected non-Website related data processing activities performed by us and all of our affiliates in Germany (e.g. when you give us a business card or we collect your data from publicly available sources) can be found in the privacy information for selected specific processing activities.
Handling of personal data
In the following we wish to provide you with information on how we handle your personal data when you use our Website. Unless otherwise indicated in the following chapters, the legal basis for the handling of your personal data results from the fact that such handling is required to make available the functionalities of the Website requested by you (Art. 6(1)(b) General Data Protection Regulation).
Using our website
Accessing our website
When you call up our Website, your browser will transfer certain data to our web server. This is done for technical reasons and required to make available to you the requested information. To facilitate your access to the Website, the following data are collected, briefly stored and used:
IP Address
Date and time of access
Time zone difference to Greenwich Mean Time (GMT)
Content of request (specific site)
Status of access/HTTP status code
Transferred volume of data
Website requesting access
Browser, language settings, version of browser software operating system and surface
Moreover, to protect our legitimate interests, we will store such data for a limited period of time in order to be able to initiate a tracking of personal data in the event of actual or attempted unauthorized access to our servers (Art. 6(1)(f) General Data Protection Regulation).
Setting of cookies
What are cookies?
This Website uses so-called “cookies”. Cookies are small text files that are stored in the memory of your terminal via your browser. They store certain information (e.g. your preferred language or site settings) which your browser may (depending on the lifespan of the cookie) retransmit to us upon your next visit to our Website.
What cookies do we use?
We differentiate between two main-categories of cookies: (1) strictly necessary cookies, which are essential to browse the website and use its features, and (2) optional cookies (e.g. analytic cookies, targeting cookies, functional cookies) used for e.g. website analysis, website personalization and marketing purposes.
Optional Cookies
Name | Purpose and Content | Lifespan | Provider |
|---|---|---|---|
Website analysis with Google | These cookies assign a randomly generated ID to your device, enabling us to recognize your device upon your next access. For details on website analysis with Google, please see the respective chapter below. | 6 months | Google Inc. |
Website analysis with Hotjar | These cookies assign a randomly generated ID to your device, enabling us to recognize your device upon your next access and i.a. to record the mouse and scroll movements and clicks of the user. For details on website analysis with Hotjar, please see the respective chapter below. | 365 days | Hotjar Ltd. |
Cookie List
A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Those cookies are set by us and called first-party cookies. We also use third-party cookies – which are cookies from a domain different than the domain of the website you are visiting – for our advertising and marketing efforts. More specifically, we use cookies and other tracking technologies for the following purposes:
Strictly Necessary Cookies
These cookies are necessary for the website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. Of course, you may use our Website without any cookies being set. In your browser, you can at any time configure or completely deactivate the use of cookies. This may, however, lead to a restriction of the functions or have adverse effects on the user-friendliness of our Website.
Cookie Subgroup | Cookies | Cookies used | Lifespan |
|---|---|---|---|
oncology.bayer.com | First Party | 364 Days, 364 Days |
Analytics Cookies
Analytical Cookies will help us to analyze your use of and improve the performance of our Website and communications. For example, our promotional communications may include these cookies to measure performance and deliver more relevant offers/content based on preferences. If you do not allow these cookies we will not know when you have visited our Website, and will not be able to monitor its performance.
Cookie Subgroup | Cookies | Cookies used | Lifespan |
|---|---|---|---|
bayer.com | First Party | Session, 364 Days, A few seconds | |
oncology.bayer.com | _ga , _gid , _ga_xxxxxxxxxx | First Party | 179 Days, A few seconds, A few seconds |
Functional Cookies
These cookies enable the website to provide enhanced functionality and personalization, including the services you have asked for. They may be set by us or by third-party providers whose services we have added to our pages. The information collected is not used to track your browsing activities on non-affiliated websites. If you do not allow these cookies then some or all of these services may not function properly.
Cookie Subgroup | Cookies | Cookies used | Lifespan |
|---|---|---|---|
_cfuvid, __cf_bm | Third Party | Session, A few seconds |
Targeting Cookies
We and our partner will use this information to better tailor our content and advertisements to you and your interests, including to limit the number of times you are shown the same advertisement, to evaluate the efficiency of promotional campaigns, and to better comprehend the behavior of visitors after they have looked at a certain ad. Third parties may collect this information over time and combine it with information collected on different websites and online services across your devices. When you visit another website of the Advertisement Network, customized pop-ups tailored to your interests can be presented to you on the basis of the information collected on our Website. To opt out of the sharing of your personal information collected through cookies, move the toggle to the left and select "Save Settings". If you choose to opt out of this data sharing, you will still see ads, though they may be less relevant to you. These ads may be based on historical information or information shared or sold by other sources. You will need to renew this choice each time you clear your cookies or use a new browser or device. This opt-out applies only to certain cookie (“online”) data we have about you.
Cookie Subgroup | Cookies | Cookies used | Lifespan |
|---|---|---|---|
oncology.bayer.com | First Party | A few seconds |
Cookies used for Technical purpose
Cookie(s) | Lifespan | Purpose and content |
|---|---|---|
acquia_b | Session Cookie | Stores Audience cookie for cache variation purposes. |
audience | Session Cookie | Audience cookie stores the selection of the audience type. |
AudienceHomepage | Session Cookie | Stores homepage url of site audiences. |
Country | Session Cookie | Country cookie stores the selection of the country. |
CountryLanguage | Session Cookie | Stores language for user in the country. Used and stored in conjunction of Country cookie. |
LocalSiteURL | Session Cookie | Stores the homepage url based on user country and language. Used and stored in conjunction of country and countryLanguage cookie. |
preferredLocation | 2 years | Stores the detected user's location. |
wsf_modal_{modal-id} | 1 year | Stores the display frequency of the modal. |
Subject to your consent
We only use optional cookies if we have obtained your prior consent (Art. 6(1)(a) General Data Protection Regulation). Upon your first access to our Website, a banner will appear, asking you to give us your consent to the setting of optional cookies. If your consent is given, we will place a cookie on your computer and the banner will not appear again as long as the cookie is active. After expiration of the cookie’s lifespan, or if you actively delete the cookie, the banner will reappear upon your next visit to our Website and again ask for your consent.
How to prevent the setting of cookies
Of course, you may use our website without any cookies being set. In your browser, you can at any time configure or completely deactivate the use of cookies. This may, however, lead to a restriction of the functions or have adverse effects on the user-friendliness of our Website. You may at any time object to the setting of optional cookies by using the respective objection option in the cookie settings
Website Analysis with Google
On our Website we use a web analysis service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States („Google“). Google will analyze your use of our Website on our behalf. To this purpose, we use the cookies described in more detail in the above table. The information collected by Google in connection with your use of our Website (e.g. the referring URL, our webpages visited by you, your browser type, your language settings, your operating system, your screen resolution) will be transmitted to a server of Google in the US, where it will be stored and analyzed. The respective results will then be made available to us in anonymized form. Your usage data will not be connected to your full IP address during this process. We have activated on our Website the IP anonymizing function offered by Google, which will delete the last 8 bits (type IPv4) or the last 80 bits (type IPv6) of your IP address after each data transfer to Google.
You may withdraw your consent to the use of web analysis at any time, either by downloading and installing the provided Google Browser Plugin or by administrating your consents in the cookie settings, in which case an opt-out cookie will be placed. Both options will prevent the application of web analysis only as long as you use the browser on which you installed the plugin and do not delete the opt-out Cookie.
Website Analysis with Hotjar
On our Website we use a web analysis service of Hotjar Ltd, Levl 2, St Julians Business Centre 3, Elia, Zammit Street, St Julians STJ 1000, Malta, Europe („Hotjar“). Hotjar will analyze your use of our Website on our behalf. To this purpose, we use the cookies describe in more detail in the above table. The information collected by Hotjar in connection with your use of our Website (e.g. how much time the user spends on which pages, how user move on the website, which links they choose to click, how user interact with forms, device ID (UDID, anonymized), location (country only), device screen size, browser type) will be transmitted to a server of Hotjar in Europe, where it will be stored and analyzed. The respective results will then be made available to us in anonymized form. Your usage data will not be connected to your full IP address during this process. Your IP address will only be stored in anonymized format.
You may withdraw your consent to the use of web analysis at any time, either by downloading and installing the provided Opt-Out-Links, or by administrating your consents in the Cookie settings,in which case an opt-out cookie will be placed. Both options will prevent the application of web analysis only as long as you use the browser on which you installed the plugin and do not delete the opt-out Cookie.
Information on side effects and quality complaints
This Website is not intended or designed for communications regarding side effects, lack of therapeutic effect, medication errors, grey market products/counterfeit medicine, incorrect or off-label use, quality complaints and/or other issues regarding the safeness or quality of Bayer products. If you wish to report side effects or make a quality complaint, please contact your health care professional (e.g. physician or pharmacist), your local health authority, or use our Website for the report of undesirable side effects.
If you nevertheless report to us undesirable side effects or other issues regarding the safeness or quality of Bayer products, we will be legally bound to deal with your communication and may have to contact you for clarification purposes. Subsequently, we may have to notify the competent health authorities of the issues reported by you. In this context, your information will be forwarded in pseudonymized form, i.e. no information by which you may be directly identified will be passed on. We may also have to forward these pseudonymized notifications to our group companies and cooperation partners, to the extent these are likewise obliged to notify their respectively competent health authorities.
Further information about data privacy and side effect reporting are available in the Bayer Privacy Statement for Pharmacovigilance Data.
Information regarding your rights
The following rights are in general available to you according to applicable data privacy laws:
- Right of information about your personal data stored by us;
- Right to request the correction, deletion or restricted processing of your personal data;
- Right to object to a processing for reasons of our own legitimate interest, public interest, or profiling, unless we are able to prove that compelling, warranted reasons superseding your interests, rights and freedom exist, or that such processing is done for purposes of the assertion, exercise or defense of legal claims;
- Right to data portability;
- Right to file a complaint with a data protection authority;
- You may at any time with future effect revoke your consent to the collection, processing and use of your personal data. For further information please refer to the chapters above describing the processing of data based on your consent.
For further information please refer to the chapters above describing the processing of personal data based on your consent. If you wish to exercise your rights, please address your request to our contact form (https://www.bayer.com/en/contacting-data-privacy) or to our company data protection office indicated below.
Contact
For any questions you may have with respect to data privacy, please address your request to our contact form or contact our company data protection officer at the following address:
Data Privacy Officer
Bayer AG
Kaiser-Wilhelm-Allee 1
51373 Leverkusen
Germany
Amendment of Privacy Statement
We may update our Privacy Statement from time to time. Updates of our Privacy Statement will be published on our website. Any amendments become effective upon publication on our website. We therefore recommend that you regularly visit the site to keep yourself informed on possible updates.
Last updated: 02-02-2022.
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